Marketing Strategy: The Best Route to Consumers
What is a brand worth if its offer and message do not reach the customer? Nothing! Our marketing strategies show you efficient ways to reach consumers.
Develop marketing strategies
Developing marketing strategies means finding ways and sometimes even paving the way to achieve the set goal.
Our Services for Your Marketing Strategy
Visualise Business Scenarios
Sometimes it’s good to ask what if: How many customers do you need if the product costs x euros and how many if it costs y euros? How high does the media budget have to be if you want to achieve a turnover of z euros? We love figures like these because they reveal inner connections and provide guidelines for meaningful action.
Calculate Marketing Channels
Billboards or Google? Or both? Or would you prefer radio? Such questions can be answered according to the trial-and-error principle. Or you can calculate what needs to happen in which channel to achieve the targets.
Derive Marketing Strategies
Based on all the figures, model calculations and possible goals and paths, it is important to put together sensible combinations of offer, message, channel and target group. These options for action can be prioritised. This enables us to systematically develop the perfect (= most efficient) marketing strategy for our customers.
I Need an Engineer’s Plan
If you too would like to position a brand, define target groups, design a marketing strategy or develop a business model, talk to us.